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workshops

Do you have a business idea but aren’t sure how to get started? Do you want to learn about entrepreneurship? Are you interested in applying to Startup BASE Camp, Entrepreneurship@DU’s summer accelerator? If you answered yes to any of these questions, then you should participate in the Entrepreneurship@DU workshop series.

The goal for these workshops is to have fun, meet people, and learn about entrepreneurship and innovation in a laid-back environment that encourages collaboration and creativity. It’s also an opportunity to develop your business idea.

Workshops are free, are available to every University of Denver student, and don’t require any prior business experience. The workshops are focused on providing the tools entrepreneurs and innovators need to develop their business ideas.

About the workshops

  • Workshops are 2 hours long.
  • They’re capped at 15 students.
  • Each workshop is taught by an industry and/or faculty expert.
  • Pizza and drinks are provided.
  • Registration is required because space is limited.
  • We encourage you to attend all 6 workshops, but it isn’t required.

What you should bring

  • A laptop
  • Curiosity
  • Energy

2023 topics

Winter Quarter 2023

  • Design Thinking and Ideation (John Sebesta)—January 18
  • Who Is Your Customer (Allie Lawn)—January 31
  • Business Model Canvas (Neil Pollard)—February 13
  • Customer Validation (Allie Lawn)—February 28

Spring Quarter 2023

  • Pitch and Build a Deck (Joshua Ross)—April 5
  • Cost and Revenue (TBD)—April
  • Startup Marketing 101 (Chennelle Diong)—May 9

    Workshop Details

    David London

    Design Thinking Workshop

    Faculty: John Sebesta

    Date: Wednesday, January 18
    Time: 5:30 – 7:30 p.m.
    Location: The Garage
    > Register now

    Description:
    Want to start a business, or have a great idea and don’t know what to do first? Want to significantly increase your likelihood of success by following very simple, yet often forgotten steps?

    This workshop will use a very hands-on approach to help you understand how to define the problem that you are solving, create potential solutions, and iterate on your idea as it evolves. It also lays the foundation for topics discussed in the remaining workshops this quarter. Also, the skills that you will learn in the Design Thinking workshop will help you no matter where your post-graduation path takes you.

    Allie Lawn headshot

    Who is Your Customer Workshop

    Faculty: Allie Lawn

    Date: Tuesday, January 31
    Time: 5:30 – 7:30 p.m.
    Location: The Garage
    > Register now

    Description:
    In today’s competitive business environment, companies are shifting their focus from product and service development to customer acquisition and satisfaction. This paradigm shift has put increased pressure on organizations to quickly understand who their customers are and what they want. The challenge for most businesses is learning how to do this and knowing where to start.

    This workshop will help you overcome these challenges by providing you with skills and tools to better understand who your customer is. In this session, you will gain insights into who you want your customers to be, who they “actually” are, and how you should engage with them based on what you’ve learned. Whether you are in the business development phase or you are managing a successful enterprise, you need to continually leverage these skills to remain competitive.

    David London

    Business Model Canvas Workshop

    13Faculty: Neil Pollard

    Date: Monday, February 13
    Time: 5:30 – 7:30 p.m.
    Location: The Garage
    > Register now

    Description:
    If you’re anything like thousands of other early-stage entrepreneurs, you have dozens or even hundreds of thoughts swirling around your head about your new business idea. But where do you start?

    The Business Model Canvas is a contemporary and widely recognized strategy for organizing all those thoughts into a structured, intentional, and visual representation of your business model. Who is your customer? How will you establish relationships with them? What are the most important activities you need to engage in to increase your chances of success? How will you make money in this business? We will begin to answer all of these questions in this workshop while creating a roadmap for launching your business idea. Don’t have a business idea yet? No problem, we can come up with one of those too!

    Allie Lawn headshot

    Customer Validation

    Faculty: Allie Lawn

    Date: Tuesday, February 28
    Time: 5:30 – 7:30 p.m.
    Location: The Garage
    > Register now

    Description:

    Aaron Duncan

    How To Pitch Your Idea

    Faculty: Joshua Ross

    Date: Tuesday, April 5
    Time: 5:30 – 7:30pm
    Location: Innovation Lab (MRH) or The Garage

    > Register now

     

    Description:
    Translating your idea into an effective pitch is critical if you want convince people to invest in your idea. This process may be daunting and intimidating, but it is also incredibly rewarding once you find the right mix that effectively combines message, style, cadence and delivery.

    This workshop will use a very hands-on approach to help you craft a clear and concise pitch that will engage your audience. You’ll focus on crafting an effective pitch that clearly articulates the opportunity, why it matters, the value of your solution and who it benefits.

    Cost and Revenue

    Faculty: TBD

    Date: Tuesday, April 18
    Time: 5:30 – 7:30pm
    Location: The Garage

    > Register now

    Description:

    David London

    Startup Marketing 101

    Industry Expert: Chennelle Diong

    Date: Tuesday, May 9
    Time: 5:30 – 7:30 p.m.
    Location: The Garage
    > Register now

    Description: