Seth Box

Industry Faculty
Fritz Knoebel School of Hospitality Management

Seth Box


Seth Box is the private client director of Moët Hennessy, the wine and spirits division of Louis Vuitton Moët Hennessy, the largest luxury goods company in the world. Seth is responsible for corporate and private client business in the Western U.S. for Moët Hennessy.

Seth began working in the wine business in 1999 after moving to the Napa Valley to follow his passion for wine. While in Napa, Seth held several wine production positions, including time in the cellars of Joseph Phelps. By 2002, he was offered a role as assistant wine maker in New Zealand’s Marlborough district, and later that year moved to Italy into a full-time wine making position with the Ceretto family in Piedmont. In addition to wine making, he was also the first non-family member to represent Ceretto as export manager.

In 2005, Seth returned to the U.S. when he was recruited as brand manager for Moët Hennessy to manage their Italian wine portfolio. By 2008, he was promoted to director of education, and in 2014 he became their private client director.

Seth holds degrees in international relations and economics and speaks Italian. He obtained the Advanced Certificate from the Wine & Spirits Education Trust and is BAR (Beverage Alcohol Resource) Certified in addition to having passed the Theory portion of the Master of Wine Program. He recently enrolled to become a Certified Wine Authenticator. In addition to being featured in articles by the New York Times and Wall Street Journal, he has appeared on several national television broadcasts and served as a judge for the International Wine & Spirits Competition.