Think about a company like McDonald’s, widely known for consistent branding and food at more than 38,000 locations around the world. About 93% of them are locally owned franchise ...
Editor’s Note: Associate Professor of Marketing Melissa Akaka wrote the following blog as a follow-up to her Arts Marketing Coffee Chat, “Research & Data: What Do You Need? ...
The faculty at Daniels are well known for being experts in their fields. Driven by pride in their subject matter expertise and passion for sharing their knowledge with others, seve ...
For a lot of college students working summer jobs and internships, their education helps them make sense of their work. It was the other way around for Melissa Akaka, an associate ...
Almost two years ago, DU student Zoi Johns was meeting with her Pioneer Leadership Program (PLP) small group to brainstorm a community project. “On the count of three, say who yo ...