The Daniels Effect: The Business of Better Business
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CiBiC is an interdisciplinary space where human behavior is researched Tucked away on the main floor of the Daniels College of Business building, an innovative research center studies the sometimes puzzling, sometimes predictable behavior of consumers. True, it lacks...
After three decades at DU, Don Bacon never stopped reaching for the next level When Don Bacon first arrived on the University of Denver campus in the fall of 1989, he hoped that he had found his calling. His career began as a mechanical engineer before an MBA degree...
Marketing student shares why future students should travel to SXSW Taylor Burd is pursuing a Master of Science in marketing at the Daniels College of Business. As part of her class Marketing, Tech + Innovation course, she had an opportunity to attend South by...
Teena Bergstrand and Nick Kitaeff are among the publication’s 40 Under 40 for 2022 There’s new proof Daniels College of Business graduates are making waves in the Denver business scene. Daniels alumni Teena Morath Bergstrand (MS 2009) and Nick Kitaeff (BSBA 2010) have...
Alumna credits many hands-on experiences at Daniels in discovering and building a career path Ask Deborah Finestone (MS 2017) anything about marketing—then sit back and enjoy the ride. As she talks about her profession, it’s like watching a rose bloom. Proof that she...
Editor’s Note: Associate Professor of Marketing Melissa Akaka wrote the following blog as a follow-up to her Arts Marketing Coffee Chat, “Research & Data: What Do You Need?,” where she shared how arts organizations can identify what kinds of data they can use to...
Engineering assignments may not be easy, but in Maxwell Smith’s experience, they typically have been clear-cut. Last year, for example, he was tasked with designing a robot that can ferry a container of food from one location to the next. This year, some of his...
The faculty at Daniels are well known for being experts in their fields. Driven by pride in their subject matter expertise and passion for sharing their knowledge with others, several are published book authors, as well. Below is a list of faculty members’ published...
For a lot of college students working summer jobs and internships, their education helps them make sense of their work. It was the other way around for Melissa Akaka, an associate professor of marketing at the Daniels College of Business. “I think what got me...
