A Daniels marketing student turned a faculty research opportunity into a published paper, gaining skills that shaped her internship experience and future academic goals.
Marketing Articles
Daniels Course Takes Student From Conversation to Career
An immersive learning opportunity led Emma Glendenning to the job opportunity of her dreams.
Keeping Her Promise: From EMBA Global Trip to Fulbright Scholar in Botswana
Cristin Cornell Tarr will study experiential learning and the tourism industry in Botswana on a prestigious faculty fellowship.
Competition Leads to Job for DU Sales Team Coach
Hands-on competition experience opened the post-grad door for marketing student Nora Anderson.
Research: How Growth Departments Are Impacting Business
What exactly is a “growth department?” Daniels professor Yashar Atefi recently completed research that answers that question, and much more.
What Drives You?
Daniels alumnus TeRay Esquibel is on a mission to help young people discover what motivates them—and put it into motion.
Daniels Grad Analyzes How Controversial CEOs Affect Company Stock Prices
Payal Prem Kumar examined the relationship between Tesla’s stock prices and CEO Elon Musk’s connection to President Trump.
New Faculty Members Join Daniels for Fall 2024
The seven new faculty represent five Daniels departments.
Electronic Word of Mouth: What Marketers Need to Know
Marketers can take steps to generate, support, and amplify electronic word-of-mouth and so influence consumers’ decision-making process.