The term “leaning in” isn’t lost on Deborah Finestone. The master’s in marketing candidate—who will celebrate the completion of her degree at today’s Academic Hood ceremony—did just that during her time at Daniels, taking full advantage of the opportunities, resources and networks offered to her. As a result, Finestone is leaving Daniels with invaluable client experience and weighing job offers.
“I’ll be beginning my career in analytics, hopefully in the consumer packaged goods industry,” she said. “I hope to work in consumer insights and/or analytics as part of a marketing department. I’m still in the process of figuring out my post-graduation plans but am getting close to making a decision.”
Deciding to enroll at Daniels was easy for the Tennessee transplant, who will remain in Denver after graduation. Finestone was drawn to the College’s small class sizes and career resource services, but was most excited about working with actual clients as part of the MS marketing curriculum. “The most important reason I chose Daniels was the opportunity to work with companies in the Denver area for class projects,” she said. “Getting exposure to these companies in different industries helped us to see opportunities in the workplace and added an extra challenge to our coursework.”
This hands-on approach broadened Finestone’s view of the industry while helping her narrow her career path. “Working with live clients gave us exposure to different industries and different problems that companies face,” she said. “I came into graduate school thinking I was going to go a different route in marketing, and have now transitioned into marketing research, analytics and insights.”
Finestone supplemented her courses by working in the Marketing Department’s behavioral lab, participating in case competitions and getting involved with several student groups, including the Daniels Graduate Ambassador Program and serving as a board member for DU’s Marketing Association.
“My courses have provided me with the frameworks and foundations to tackle business problems and challenges,” she said. “The Daniels community as a whole is wonderful. I feel extremely prepared to begin my career.”
Nearly 60 graduate students from the Daniels College of Business are slated to participate in today’s Academic Hood ceremony, starting at 4:30 p.m. in The Cable Center. The students’ degrees run the gamut of Daniels’ graduate programs, including MBAs, Professional MBAs, and master’s degrees in accountancy, applied quantitative finance, business analytics, finance, management, marketing, and real estate and the built environment.