Continuing Education (Non-Degree)

Continuing Education Programs in Marketing allow you to gain expertise in a specific marketing discipline, such as digital marketing, integrated marketing strategy and integrated marketing communication. Or, you can study the big picture and learn how to create a long-term marketing strategy that encompasses all of these areas.

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Suggested Continuing Education Programs—Or You May Customize Your Own

Digital marketing

Learn about mobile marketing, social media marketing, digital metrics and search, digital branding as well as an overall introduction to the fundamentals of digital marketing.

Integrated Marketing Strategy

Learn how to develop a strategy for forging relationships with customers in an ever-changing marketing landscape. Courses focus on effective techniques to integrate and coordinate all marketing tools and methods to deliver bottom-line results.

Integrated Marketing Communication

Understand how a company can control and influence every message, including social and mobile media messages, which might affect its image through synergistic strategies instead of stratospheric spending. A leader in the field of integrated marketing communications, Daniels is the only business college in the country to offer a certificate in this marketing discipline.

Program Details

Continuing education programs require 16 credit hours. You may take fewer than 16 credits, although you will not complete the program. A continuing education program is designed to be flexible to you. You can finish in as little as six months or more than a year depending on your schedule. You must have completed a bachelor’s degree to participate in the program. Classes are held two evenings a week, typically following a Monday-Wednesday or Tuesday-Thursday schedule. Limited daytime options are also available.

All courses are fully transferable and may be applied toward pursuing a Daniels MBA or master’s degree.


$1,320 per credit hour

$5,280 per class

Tuition for Daniels College of Business graduate programs is based on a cost-per-credit hour set by the University of Denver. Residents and non-residents of Colorado have the same tuition costs.

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Application Deadlines

Summer Quarter, 2017

Start Date June 19, 2017
Application Deadline June 1, 2017

Fall Quarter, 2017

Start Date September 11, 2017
Application Deadline August 24, 2017