THE INTERACTIVE LAUNCH COMPETITION

Hosted by Craig Leddy, Interactive TV Works, current MBA student teams from USC, UCLA, UC Irvine and University of Denver presented competitive marketing solutions before a judging panel for the 2014 Interactive Launch Competition. First place went to the team from University of Denver, Daniels College of Business with one student from USC Marshall (pictured below) who presented on digital lockers and a redesign for  UltraViolet. The audience choice award went to UCLA who presented on 4K Ultra HD TV.

MBACompetition