Carol Johnson, PhD
Daniels 335
Assistant Dean, MBA@Denver
Office of Executive and Professional MBA Programs
Carol Johnson

Biography at a Glance

Prior to becoming Assistant Dean, Dr. Carol J. Johnson served for a decade as Chair of the Department of Marketing, a co-founder of the Intermodal Transportation Institute at the University of Denver, and more recently as Faculty Director of Executive and Professional MBA programs at the Daniels College of Business.

In these roles, she was responsible for leading the redesign of both the Master of Science in Marketing and the Professional MBA program and for the design of the Master of Science in Intermodal Transportation.  Over the course of her career, she has taught well over 150 courses and independent studies, primarily in general business, marketing, and supply chain management.  Many of her courses have incorporated a major project focused on helping small businesses in Denver.  In recognition of her efforts she has received several teaching awards at the University of Denver and the University of Maryland.

She received her B.S., M.B.A., and Ph.D. from the University of Maryland at College Park. She also holds advanced certification from the Online Learning Consortium (formerly Sloan-C) and she mentors online higher-education instructors across North America.  As a Fulbright Scholar, she served as a Visiting Fulbright Lecturer in Riga and Valmiera, Latvia.

Her most recent research interest is investigating how adult students learn in an online environment. Her research interests also include customer experience management, case writing, and online/face-to-face learning and assessment. Her work has been published in Marketing Education Review, Journal of Business Logistics, Transportation Journal, Journal of Marketing Channels, Journal of Business and Industrial Marketing, Journal of Marketing Education and International Journal of Physical Distribution and Logistics Management.

Prior to entering academia, she was the owner of a highly successful chain of retail card and gift shops—a venture that provided practical experience with customer service and developing vendor partnerships.

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