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Taryn Adams, President of the Board of Directors for the Rocky Mountain Cable Association (RMCA), announced today the 2015 “Cable Apprentice” competition will be held on Friday, May 1 at 8:00 a.m. at the Comcast Dry Creek facility in Littleton, Colo.

The “Cable Apprentice” is the signature event from the regional cable organization for area cable industry executives, association members, and student participants.  Established in 2006, the “Cable Apprentice” is an annual, award-winning educational event.  The “Cable Apprentice” competition gives University of Denver Daniels College of Business graduate school students real-life, cable business case studies for intensive research, analysis, and presentation. Up to three teams will compete at the finals which will be held live in front of an all-star panel of cable executive judges and studio audience.

The 2015 “Cable Apprentice” case will explore the topic “The Millennial Dilemma:  Does This TV Bundle Make Me Look Skinny?” The teams will analyze and compare the newest Live TV “skinny” offerings to be launched targeting millennials while developing a “killer content” bundle that would better target millennials.   The grand prize includes $4,500 and an opportunity for each winning team member to participate in a local paid cable industry internship. Previous hiring companies included Charter Communications, Comcast, Sand Cherry Associates and Starz.

The Rocky Mountain Cable Association (RMCA) is dedicated to enriching the careers of its cable industry membership. By providing engaging educational programs and sharing valuable industry information and contacts with industry peers, RMCA members stay better informed and fulfill opportunities to become impactful leaders in their respective organizations. The RMCA provides its members with valuable industry knowledge from experts throughout many fields of the business of cable, – See more at: