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New book from professor the University of Denver’s Daniels College of Business

A new book on realistic solutions to our plastic problems is on the market. Jack Buffington, assistant professor of the practice at the University of Denver’s Daniels College of Business has written “Peak Plastic: The Rise or Fall of Our Synthetic World.”

“The plastics crisis is careening toward a tipping point from which there will be no return,” he says. “There are real health and environmental consequences to the overuse of plastic.”

In Buffington’s book he outlines a new model for linking our synthetic world to the natural one, rather than seeking to treat them as separate entities.

“I truly believe that the key is supply chain innovation. There is a solution to the crisis if we have the imagination and the will to move away from the failed policies of the past,” says Buffington, who is responsible for warehousing and fulfillment for MillerCoors, the second largest beer manufacturer in the U.S.

Jack Buffington

In his book, Buffington:

  • Shows the links between the environmental, toxicological, and socioeconomic challenges in our use of plastic, and how these dangers can be remedied by supply chain innovation
  • Provides a realistic solution for our use of plastic
  • Explains what we must do—and by when—in order to be able to keep using plastic without harming the planet or our health
  • Introduces two significant disruptive innovations that if implemented, will save us from the growing problem posed by synthetics

For more information, visit:

About the author:
Buffington is an Assistant Professor of the Practice in Supply Chain Management in the Marketing Department at DU’s Daniels College of Business. His professional background includes leadership positions in the fields of supply chain, operations, information technology and finance across the consulting and consumer products sectors, both domestically and internationally. Buffington earned a Ph.D. in Industrial Marketing/Supply Chain Management at the Luleå University of Technology in Luleå, Sweden. He is author of several books, among them Praeger’s “The Recycling Myth.” Read more.