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Members of the Daniels community share many common traits, ideals and attitudes. They are enterprising leaders who are not satisfied with business as usual. They are creative. They are agents of change. Year after year, our students, alumni, faculty and partners prove that the entrepreneurial, energetic spirit of our College is pervasive–and travels far beyond the confines of our classroom walls. Our Daniels community continues to carry out our vision by developing new partnerships-and strengthening long–standing ones–with business and community leaders around the world.

Meet four such individuals: Daniels alumni who seek to enhance lives in our own country and around the globe. Their ventures and adventures in business and beyond inspire anyone who has ever dreamed of taking a risk, bettering their community or making a difference.

Innovating Ethics Education

Alumna Ann Moore (MBA, 1986; BA, 1981) was inspired when she read Cowboy Ethics: What Wall Street Can Learn from the Code of the West in the summer of 2008. A Cherry Creek High School teacger of at-risk students, Moore knew immediately that her students would relate to the book, so she decided to make its teachings a part of her curriculum. She contacted the author, James Owen, talked to her principal, and by the fall of 2009, she was teaching a unit on cowboy ethics. Word got out about the program’s success and today, it’s been implemented in school districts across Colorado, Wyoming, Nebraska and Kentucky.

Passion Meets Entrepreneurialism

Brothers and Daniels alumni Ben (BSBA, 2010) and Colin (BSBA, 2009) Wayne weren’t ski industry experts when they started out at the Daniels College of Business, but it didn’t stop them from developing a ski product they felt was missing from the sports retail scene. Longtime skiers, the brothers saw a market opportunity to develop “much cooler-looking ski poles.” When Colin’s freshman seminar class called for students to develop a brochure for any nonexistent product, he and his brother used the assignment to brainstorm their business idea. Soon, their ski pole company, Sick Stickz, was born.

Doing Good is Good Business

When recent alumna Julie Markham (BSBA, MBA, MS, 2010) wasn’t busy working toward her dual master’s/MBA degree, she was plotting out her next excursion across the world–but not just to earn another stamp in her passport. Markham spent her holiday and summer breaks from Daniels visiting some of the world’s leading microfinance institutions, including Angkor Mikroheranhvatho Kampuchea in Cambodia, Grameen Bank in Bangledesh and Bandhan in India. Her final quarter, Markham did an independent research study in Kenya, investigating the economic sustainability of microfinance bank JamiiBora’s housing program, which is designed to help people move out of the slums and into their own homes. Her passionate interest in solving world poverty even earned her a spot on the USA TODAY 2010 All-USA College Academic First Team.

Local Food Movement Goes National

Alumnus Fred Scott (MBA, 2000) first became interested in apparel while working for an early e-commerce company that served the outdoor sports industry. Armed with his Daniels MBA and a creative mindset, Scott knew that one day he would create a brand of his own, but it took him nearly 10 years to discover his passion for supporting local agriculture and encouraging others to do the same–by wearing simple “locally grown” messages. In 2009, Scott founded Locally Grown Clothing Company, trademarked the phrases “locally grown” and “locavore,” raised private capital and penned a business plan. He and his partner–formerly of Polo Ralph Lauren–peddle their local wear at farmers’ markets, in their online store and at retailers across the country.