Take Advantage of Social Media in Your MBA Program

January 13, 2015 |


You are probably pretty familiar with how social media has impacted the world. Information, both relevant and irrelevant, such as memes, pop culture, news, quotes and funny cat pictures, is being posted across the web and across the world at record speed with the thanks going to services like Facebook and Twitter. But social media can also affect your education, whether you are just starting the application process or you are a current MBA student. Here are some of the different ways that you can leverage social media to your advantage and leave all the negative impacts behind.

Speak Highly of Your Program

In this highly digital world, it is no surprise that many admissions committees in universities across the world are checking up on the social media profiles of new applicants as well as current students. When they check up on you, make sure that they are seeing the good things you post about your program and the organization as a whole. Writing something disparaging about your school might not get you immediately kicked out of your program, but it can’t help.

Keep Your Profile Free of Debauchery

Things can get a little crazy, even as a graduate student. You like to have fun and you probably are taking lots of photos of it. But be aware that if you don’t want admissions committees or potential employers seeing your personality when you are out partying, it is probably best to keep the photographic evidence of your debauchery off the worldwide web.

Keep Up with Trends

Some of the good things you should post on your social media profiles are news articles and blog posts relevant to your program and the industry you are working in. With social media being the beast that it is, news travels faster than ever, and showing that you are taking advantage of social media to help spread news and post about events relevant to your field can help you connect with others and lead to more opportunities.

Be a Blogger

Finally, one of the best ways of informally showing your skills, displaying your education and making business connections is to become a blogger. Blogging doesn’t have to come across as being narcissistic or conceited, and there are great ways to use blogging to your advantage in social media and in your program. You can blog and post your blogs on your social media profiles. This way, when someone checks your profile—and they will—you can show that you are using your position in the program and applying the skills and knowledge you are developing to help others while showing off what you are learning.