Skip Navigation
 
image daniels college of business people directory

image pallab paul

Dr. Pallab Paul

Professor
Study Abroad Advisor
Department of Marketing

Pallab.Paul@du.edu CV

Pallab Paul

Professor and study abroad advisor, Department of Marketing, Daniels College of Business, University of Denver

Expertise

International marketing, international business, branding, marketing research, marketing communications, advertising, marketing management and strategy, business-to-business and consumer marketing, trends in marketing, technology and Internet marketing

Biography At-a-Glance

Pallab Paul is a Professor of Marketing in the Daniels College of Business.  He also advises marketing students on their study abroad options. Recognized for his excellence in research, teaching and service, Dr. Paul won multiple awards.  These include the highest award of the University of Denver (William T. Driscoll Master Educator Award) in 2009 and the highest award of Daniels College of Business (Daniels Outstanding Faculty Award for Excellence - Professor of the Year) in 1997-98.

Dr. Pallab Paul's current teaching interest lies primarily in the area of International Marketing/Branding and International Business.  He is a true team player in the university, contributing towards all possible programs (including Executive/Professional education, traditional and nontraditional MBA and undergraduate programs) over 20 years.

Dr. Paul's research interest embraced the field of judgment and decision making in marketing, in particular in the "international" context.  Thus his research publications focus on marketing managers', consumers' and marketing educators' decision making process and outcomes across country boundaries.  His research publications appeared in the following top-rated journals: Journal of Business Ethics, International Journal of Research in Marketing, Journal of International Marketing, Journal of Consumer Psychology, Journal of Advertising, Business Ethics ? A European Review, The American Journal of Psychology, Journal of Consumer Marketing, and Journal of Marketing Education.

Pallab Paul, a Fulbright Award-recipient, is a globally respected scholar and has delivered seminars, workshops, and keynote addresses in more than two dozen countries.  Additionally, he has worked with industry executives as a consultant, helping them formulate effective marketing strategies.  A native of India, currently living in the U.S.A., Dr. Paul brings in a very wide range of marketing/business perspectives because of his international exposure and first-hand experience in over 70 countries.

Connect: Pallab Paul's linkedin

 

Education

  • Ph.D., Business Administration, University of Arizona
  • Post-Graduate Diploma, Industrial Management, Indian Institute of Science, India
  • BE, Mechanical Engineering, Calcutta University, India

Professional Academic Activities

  • Teaching: Daniels Scholarship of Teaching Award, Daniels College of Business, 2010.
  • Research: "Growth via Intellectual Property Rights versus Gendered Inequity in Emerging Economies: An Ethical Dilemma for International Business," Journal of Business Ethics, 91, 3, February 2010, pp. 359-378.
  • Service: Director, International Living and Learning Community Program, University of Denver.